If you wish to integrate sustainable shared travel into your organisation and motivate large numbers of people to use it, Liftshare is the solution for you.
Liftshare’s car sharing platform has been specifically developed to enable businesses to alleviate parking problems, increase recruitment and retention rates, reduce their carbon footprint and work towards green travel and CSR commitments.
Liftshare provides business clients with the following tools to encourage and enable widespread car sharing activity:
- A personalised, fully branded, responsive car sharing site
- Car sharing app (iOS and Andriod)
- Secure access to full monitoring information, statistics and promotional material
- Client account and marketing support to aid promotion of your scheme
- Event management packages guaranteeing registrations and car-sharing activity
Monitoring and reporting
What makes Liftshare’s products unique over other car-sharing providers, is its facility to access data and analyse member usage and behaviours relating to individual corporate schemes. Clients use this information to measure the impact of car sharing, to contribute towards their organisations sustainability objectives, to provide reports for their ISO 14001 environmental accreditation and to measure the financial benefit of journey sharing to their employees.
Examples of the reporting information available includes:
- Number of employees registered
- Employees who share a regular journey
- Number of car miles taken off the road
- CO2 emissions saved
- Financial savings to employees
- Modal shift - % of employees who have change their travel behaviour
Whether you are looking to launch or re-launch your scheme, as a Liftshare client you will be able to access a suite of communication materials which can be customised with your branding and bespoke messaging.
Liftshare’s marketing materials are aimed at promoting the benefits of car sharing and encouraging employees to share their journeys.
Clients will also be able to access promotional materials for our annual National Liftshare Week, where we offer Liftshare members the chance to win competitions and prize draws. The week’s campaign makes for a great opportunity to promote your scheme using our prizes as an incentive!
Promotional event packages
We know that car sharing schemes supported by an ongoing marketing campaign are 90% more likely to achieve their goals and see a significant modal shift away from single occupancy cars. Field marketing days are an effective marketing tool to help achieve this and form part of Liftshare's car sharing package.
Liftshare’s team have the skills, passion, experience and knowledge to engage with individuals and promote car-sharing. On average, our events team delivers 100 events each year across a diverse range of sectors. They know how best to encourage registration, and are able to reassure potential members with any concerns they have in regards to car-sharing.
For your event, Liftshare will work with you to put together a bespoke programme of activities that match your needs; including providing an event check list, offering advice, and providing staff to help answer questions and sign people up on the day.
We can also help you identify the most exciting and cost effective ways to reach your target audience.
In 2015, Jaguar Land Rover recruited the services of Liftshare to embed car sharing as a sustainable mode of transport for employees traveling to work.read more
Over 400 employees completed the survey and it concluded that 70% of the workforce were travelling in single occupancy vehicles.read more
Ocado, the online retailer, recognises that its workforce is inherent to the success of the business.read more