North Bristol NHS Trust experienced unprecedented levels of change when two of its hospital sites merged. A Trust-wide Environmental Policy was adopted, and changing travel behaviour was central to this.
The hospital now provides staff with discounted bus tickets, a cycle-to-work scheme, car-sharing benefits and access to myPTP, an online personalised travel plan. Using ‘opt-in’ methodology, the Trust has produced 511 myPTP travel plans to staff, focusing on:
Using the 1:1 function as and when staff request a plan – marketing myPTP through weekly team meetings, staff intranet, screen savers, LCD displays and leaflets in communal areas.
New joiners – embedding, from their first day, the expectation that staff will travel to work in a sustainable way. In the induction process, new employees receive information on sustainable travel options and the support processes which the Trust has in place.
Employees relocating – the travel team visit departments which are relocating, to offer staff support and provide them with myPTPs.
Staff who are declined a parking permit – the permit application scheme has allowed the Trust to ensure that only those with a real need to park onsite are allocated a parking permit. When a permit request is declined, the applicant is sent an email which includes information about myPTP.
What did myPTP achieve? Results show that 43% of respondents said they had considered changing the way they travel as a result of receiving their myPTP. This has led to a modal shift of 18%, which saw single-occupancy vehicle journeys reduce by 17.8%. The number of those who cycle increased by a quarter and the number of bus users doubled. 37.5% of travel to the site is now by more sustainable means.